our

blog

Earlier this month we shared our latest case study with Enveda Biosciences which involved a new brand identity and website for their launch. As huge advocates for responsiveness, accessibility, and...

Wunderdogs is an independent creative agency with a growing (10+) distributed team across the U.S. and Europe. We provide beginning-to-end design, production, and strategy services to...

At the start of the month, Twitter rolled out a new visual identity— their first in 5 years— representative of the frenzy of the past year as reflected on the social media platform. Self-described...

It's that time of the year again! December is well underway, and we are slowly winding down to settle into the holidays. While some gather around the living room TV to watch their favorite Christmas...

Founded in 2000, travel advice and rankling site, Tripadvisor found the vast majority of its visitors spent just a few minutes on the platform, getting the information they wanted and then leaving....

Throughout November, we’ve been looking at major tech companies that rebranded during the tumultuous year of 2020 and what we can learn from their wins and failures. So far we've explored Medium's...

On Wednesday, we led our regular office hours with students from the Polsky Center for Entrepreneurship and Innovation of Chicago Booth. While advising the CPG and B2C entrepreneurs, the theme of...

Data visualization has always been a remarkably powerful tool with the ability to inform, educate— and mislead. In simplifying what would otherwise be overly complicated and overwhelming stats and...

The year 2020 hit many businesses hard. While many weren’t able to pick themselves off the ground and others froze in an attempt to weather the storm, some decided not to shy away from the challenge...

Last week social publishing online platform, Medium revealed their new brand identity as a part of a series of upgrades rolled out over the past few months, said by VP of Marketing Karene Tropen, to...

Having spent a decade working with brands – as an early-stage VC and co-founder of a brand strategy agency – I’ve noticed one sector putting others to shame when it comes to naming habits:...

Must-follow tips for creating a relatable and marketable e-commerce brand for the target audiences of today and tomorrow. Each day we are targeted by at least 4,000 (and up to 10,000) brand messages...

Throughout the Covid19 pandemic and subsequent economic and social global crisis, few people have mentioned that within crisis lies great opportunity. It’s a truth, albeit one that is hard to see...

Last week our branding work for AZA won the Visual Communication Category at this year's Core 77 Design Awards - a huge achievement for our agency. We’re passionate about supporting high growth...

Our workshop for helping creatives navigate virtual job boards is coming to San Francisco Design Week San Francisco Design Week, the West Coast’s largest design festival, is back! But this time in...

Wunderdogs Agency have won the Visual Communication Category at this year's Core 77 Design Awards for their branding of AZA, a Nairobi-based financial technology company. The Core77 Design Awards is...

Two months ago we put our heads together to see how we could support our community during Covid19. We created Wunderline - a professional support line for free, impartial advice. We didn’t pretend...

A Brand Kit is a concise, easily digestible guide to your visual identity. A shorter version of a Brand Book that allows early stage companies to ensure collateral is on brand. Why create a brand...

Be it for a company, campaign or product a solid name is the foundation upon which strong impressions are made. It’s an epigraph to your story, designed to attract attention and draw in followers. A...

Wunderline: professional support hotline for founders and business owners In April 2020 we put our heads together at Wunderdogs to see how we could support our community of founders, creatives,...

Whether B2C or B2B all successful innovation-led companies are design driven. Apple, AirBNB, Dropbox, Slack and GitHub are changing the world of today. Not only due to technological superiority but...

Finding the branding firm right for you is hard - almost as hard finding the right date. One may be a friend of a friend very hard to break up with; one will ask for significant commitment upfront;...

There are many misconceptions about branding, one of them being a brand is a logo and a slogan. Both are undoubtedly important but they are a small part of a much bigger picture. A brand is a...

There are many reasons to rebrand your business; whether you want to tap into a new demographic, adapt to market changes, shake off your old image as you’ve outgrown your original mission or simply...

After 3 years as a fully remote company, my team figured out how to work from home right. In 2019 Airtasker released a survey of 1000 full-time workers, half of whom worked as part of a fully remote...

How to get noticed, what to avoid in your portfolio and how to make sure your first months in a new job go smoothly Landing your first design role in the tech industry is tough. AIGA and Wunderdogs...

Remote working is on the rise - and rightfully so. In many industries it is just as if not more effective to work using a remote team. As a fully remote creative agency Wunderdogs champion this...

Branding represents a new growth opportunity in the B2B world as innovative companies step away from outdated corporate identities, repositioning their brands to connect with buyers on a more...

Long before moving to California, I was a producer in a 100-people newsroom that was based in Moscow. I also worked with over 40 remote editors and journalists from 17 different countries on a daily...

Silicon Valley design pioneers give tips on how to get on board and succeed as a woman in tech; how to design for a broad range of consumers; and how to bring a more diverse crowd of professionals...

To celebrate women in tech & innovation, we’ve spoken with three female tech leaders to discover the challenges and rewards of working in the industry Ahead of Wunderdogs’ and AIGA SF’s Women...

Nonprofit brands are everywhere. Maybe you’re not contributing to one regularly, but if you’re anything like me (i.e. Millennial Snowflake), nonprofit branding regularly catches your eye. There are...

What a Silicon Valley startup can learn about leadership, fundraising and communication from a Baltimore non-profit Most people view nonprofits as a very special breed. They have their own set of...

PR, marketing, sales, design, and investing experts share their insights on how to make your pitch truly effective through great storytelling. Last week, for our The Art of the Effective Pitch and...

Use these principles to build your career working with innovation-driven businesses as Silicon Valley designer After spending a number of years in Silicon Valley, first in early-stage investing and...

The Lean Startup methodology and Minimum Viable Product (MVP) approach can be applied to more than just quickly building a product. In fact, it works equally well with establishing a strong,...

Branding, and indeed rebranding, is a vital step in the journey of every startup. Like product development, startup branding is the natural process of developing, testing, and readjusting your...

Did you know that 43% of startups fail because no one wants to buy their product? Let that sink in for a moment. Every year, almost half of the companies that failed do so by making stuff that no...