Locate harnesses predictive intelligence to help make data-driven real estate decisions for retail. As the world’s first tech-enabled real estate brokerage, Locate supports clients like Parachute,...
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A deeper look into the Enveda Biosciences website
Earlier this month we shared our latest case study with Enveda Biosciences which involved a new brand identity and website for their launch. As huge advocates for responsiveness, accessibility, and...
Our Team is Growing
Wunderdogs is an independent creative agency with a growing (10+) distributed team across the U.S. and Europe. We provide beginning-to-end design, production, and strategy services to...
Twitter reveals new visual identity to reflect the flurry of social media
At the start of the month, Twitter rolled out a new visual identity— their first in 5 years— representative of the frenzy of the past year as reflected on the social media platform. Self-described...
Branding a natural product drug discovery platform
Enveda is harnessing the complexity of the natural world to tackle today’s biggest healthcare challenges. With the help of breakthrough advancements in knowledge graphs, machine learning, and...
5 Christmas Campaigns We Love This Year
It's that time of the year again! December is well underway, and we are slowly winding down to settle into the holidays. While some gather around the living room TV to watch their favorite Christmas...
Branding an impact consulting firm Baton Group
Baton Group is a coalition of Black business leaders who empower companies to create their own pathway to advancing racial equity, focusing on experiences, education, and accountability in shaping...
MindRight: new brand for a culturally-responsive mental health coaching company
MindRight is a tech startup providing culturally-responsive and trauma-informed mental health coaching to youth and young adults. They have the valiant mission to advance health equity by making...
A Wunderdogs Guide to A Killer Pitch Deck design
Last week, our very own COO and co-founder, Olga Svitelska, lead a workshop on Pitch Deck Design at Stanford University's Cardinal Ventures. She covered various topics, from the importance of...
Tech Giant Rebrands in the year of Lockdown: Tripadvisor
Founded in 2000, travel advice and rankling site, Tripadvisor found the vast majority of its visitors spent just a few minutes on the platform, getting the information they wanted and then leaving....
Tech Giant Rebrands during the year of Lockdown: Intel
Throughout November, we’ve been looking at major tech companies that rebranded during the tumultuous year of 2020 and what we can learn from their wins and failures. So far we've explored Medium's...
Tech Giant Rebrands during the year of Lockdown: GoDaddy
Who hasn’t spent at least a few hours of their lives digging through GoDaddy domains, searching for that perfect name that also costs less than $10 with a “.com”? The legendary icon of the early web...
Conscious consumerism in the age of covid
On Wednesday, we led our regular office hours with students from the Polsky Center for Entrepreneurship and Innovation of Chicago Booth. While advising the CPG and B2C entrepreneurs, the theme of...
How did Data Visualization affect the way we viewed the US Presidential elections?
Data visualization has always been a remarkably powerful tool with the ability to inform, educate— and mislead. In simplifying what would otherwise be overly complicated and overwhelming stats and...
Tech Giant Rebrands during the year of Lockdown: our thoughts on Google
The year 2020 hit many businesses hard. While many weren’t able to pick themselves off the ground and others froze in an attempt to weather the storm, some decided not to shy away from the challenge...
Our thoughts on the most recent Medium rebrand
Last week social publishing online platform, Medium revealed their new brand identity as a part of a series of upgrades rolled out over the past few months, said by VP of Marketing Karene Tropen, to...
Good Juju Ink: New Brand and e-commerce platform for a San Francisco design house
Good Juju is a high-end illustration design house. Started by Juliana Tyson (Juju) and her husband Ryan Kissick in ~2014, Good Juju Ink produces high quality, sophisticated yet friendly paper goods...
Artificial Intelligence: a lesson in brand naming from an industry doing it right
Having spent a decade working with brands – as an early-stage VC and co-founder of a brand strategy agency – I’ve noticed one sector putting others to shame when it comes to naming habits:...
E-commerce branding framework to keep you ahead of competition in 2020
Must-follow tips for creating a relatable and marketable e-commerce brand for the target audiences of today and tomorrow. Each day we are targeted by at least 4,000 (and up to 10,000) brand messages...
How to Future-Proof Your Brand and Business in Times of Crisis
Throughout the Covid19 pandemic and subsequent economic and social global crisis, few people have mentioned that within crisis lies great opportunity. It’s a truth, albeit one that is hard to see...
Symbl AI: Branding The API Platform for Conversational Intelligence
Following their $1.8M raise Symbl had two key objectives: growing their developer community and closing corporate deals. These two audiences look for very different things in a brand. The Task...
Web Design for a Space Tech startup
Near Space Labs is part of the rapidly expanding $60B geospatial imaging market. The start-up is democratizing high quality, high resolution imagery by allowing enterprises, communities and...
AZA’s Elizabeth Rossiello on entrepreneurship in Africa, branding across borders and tri-continental motherhood
Last week our branding work for AZA won the Visual Communication Category at this year's Core 77 Design Awards - a huge achievement for our agency. We’re passionate about supporting high growth...
Navigating virtual job boards as a designer
Key takeaways from our session at San Francisco Design Week 2020 on how to find a design job and tips for getting hired. The creative job market today looks vastly different to how it did in...
Wunderdogs at San Francisco Design Week 2020
Our workshop for helping creatives navigate virtual job boards is coming to San Francisco Design Week San Francisco Design Week, the West Coast’s largest design festival, is back! But this time in...
Wunderdogs Win Core77 Visual Communication Award for AZA Branding
Wunderdogs Agency have won the Visual Communication Category at this year's Core 77 Design Awards for their branding of AZA, a Nairobi-based financial technology company. The Core77 Design Awards is...
What we learnt speaking with 100 founders launching businesses in lock down
Two months ago we put our heads together to see how we could support our community during Covid19. We created Wunderline - a professional support line for free, impartial advice. We didn’t pretend...
How we named a new venture from Shell and IBM
Brand naming for a mining solutions marketplace by Shell and IBM Regardless how long you’ve been doing this is it still exciting when industry giants want to work with you. So we were thrilled when...
Brand Kit: your first brand building block
A Brand Kit is a concise, easily digestible guide to your visual identity. A shorter version of a Brand Book that allows early stage companies to ensure collateral is on brand. Why create a brand...
Creating the first digital marketplace for sustainable mining solutions
The mining and metals industry is recovering from one of its most difficult periods in decades. Market volatility and a downturn in commodity prices have created a new normal where cost cuts,...
Brand naming: must follow rules for great results
Be it for a company, campaign or product a solid name is the foundation upon which strong impressions are made. It’s an epigraph to your story, designed to attract attention and draw in followers. A...
Just give us a call: Wunderline
Wunderline: professional support hotline for founders and business owners In April 2020 we put our heads together at Wunderdogs to see how we could support our community of founders, creatives,...
Aza: how we renamed sub-Saharan giant BitPesa
Brand naming for Africa’s largest non-bank currency provider The opportunity to work on brand naming for BitPesa - one of the strongest facilitators of the flow of currency in and out of Africa -...
In today’s startup, design is what matters
Whether B2C or B2B all successful innovation-led companies are design driven. Apple, AirBNB, Dropbox, Slack and GitHub are changing the world of today. Not only due to technological superiority but...
Hiring a branding firm? Here’s what you need to know
Finding the branding firm right for you is hard - almost as hard finding the right date. One may be a friend of a friend very hard to break up with; one will ask for significant commitment upfront;...
5 signs it is time for your company to hire a rebranding agency
There are many misconceptions about branding, one of them being a brand is a logo and a slogan. Both are undoubtedly important but they are a small part of a much bigger picture. A brand is a...
Saint Kitts and Nevis economic citizenship advisory
Bold new identity for Saint Kitts and Nevis economic citizenship advisory Citizen KN is a full-service advisory firm that facilitates the transferral of economic citizenship to Saint Kitts and...
MoonHub: data-driven smart feed for crypto enthusiasts
MoonHub is an integrative social platform which facilitates the aggregation, analysis, sharing and practical application of crypto-focused data, regardless of trading level. In a nutshell, Moonhub...
Ready for a brand facelift? Here’s how to choose a rebranding agency that’s right for you
There are many reasons to rebrand your business; whether you want to tap into a new demographic, adapt to market changes, shake off your old image as you’ve outgrown your original mission or simply...
Working at home? Here’s how our fully remote company ensures productivity
After 3 years as a fully remote company, my team figured out how to work from home right. In 2019 Airtasker released a survey of 1000 full-time workers, half of whom worked as part of a fully remote...
Getting hired as a designer in tech: 5 tips from the recruiters themselves
How to get noticed, what to avoid in your portfolio and how to make sure your first months in a new job go smoothly Landing your first design role in the tech industry is tough. AIGA and Wunderdogs...
Educating where technology disrupts
Sophos Productions Founded by experienced educators and digital marketing experts from Silicon Valley, Sophos Learning is an online education provider committed to “Educating where technology...
Best practices to follow if you are interviewing for a remote team
Remote working is on the rise - and rightfully so. In many industries it is just as if not more effective to work using a remote team. As a fully remote creative agency Wunderdogs champion this...
B2B Branding: what to expect in 2020
Branding represents a new growth opportunity in the B2B world as innovative companies step away from outdated corporate identities, repositioning their brands to connect with buyers on a more...
Defining the brand for GVA Capital: a startup-friendly seed fund
GVA.Capital is a San Francisco-based investment branch of Global Venture Alliance (GVA) focused on supporting early stage brands in science-intensive tech. Wunderdogs have designed the identity,...
Branding for EVERID: the dawn of the Biometrics
The inability to prove identity impedes access to basic human rights such as healthcare and education for over a billion people. Without verifiable identity, individuals are unable to access banking...
Visual Identity for Robin Golf: making a golf club for the 99%
Wunderdogs has created a brand identity for Robin Golf, a revolutionary D2C golf club brand. With an ambitious mission of making golf a today sport instead of a someday sport, the brand provides...
Creating a brand for Decentralized Gaming Association
The Decentralized Gaming Association is an independent organization with the mission to celebrate blockchain technology and its benefits for the gaming industry. In order to help DGA raise to a more...
Building a new generation of digital publishing technology
Ether Cyrcus is a publishing platform based on decentralized technology rooted in the Ethereum Blockchain. Ether Circus is a creator-friendly, technologically advanced product with a mission to...
Launching a new Blockchain-based retail experience with BlockV
BlockV is a blockchain-enabled platform for developers to create digital goods that have real-world value and are immune from fraud. These digital objects - or vAtoms - work in any ecosystem, are...
Head in the Cloud: branding the universal distributed file system LucidLink
With everyone and everything moving faster, every day becomes all about our efficiency. LucidLink exists for the benefit of high-tech companies and remote teams that want to collaborate more...
Nonprofit branding that makes a dent in America’s education
One of our favorite nonprofit branding cases is the work we've done for Dent Education - an educational organization that empowers students from underprivileged families to discover and develop...
Our partnership with Women in Leadership + Design by AIGA
WILD (Women In Leadership and Design) is an initiative launched by AIGA (American Institute of Graphic Arts) as part of organization’s efforts to ensure gender parity in design. Wunderdogs had a...
Shiba500: a boutique growth marketing agency branding
NYC- and Barcelona-based Shiba500 is a boutique marketing agency that helps start-ups and scale-ups navigate storytelling and growth marketing. Shiba500 was seeking to create a brand new identity...
New brand for Zeitgold, Germany’s leading fintech startup
Zeitgold is a Berlin-based AI company providing a complete automated solution for financial administration of small businesses. Wunderdogs reworked the brand’s basic visual identity and prepared an...
Creating a brand for a NYC-based urban tech venture fund
Over one million people globally move to urban areas weekly. Urban share of the world population is expected to grow from 3.9 billion in 2015 to 6.4 billion by 2050. This rapid growth of...
New brand for African fin tech pioneer
Brand new identity and name for Aza (former BitPesa): led by Elizabeth Rossiello, Aza is an established provider of cross border currency trading solutions which accelerate access to frontier...
Connection is life: branding for a startup telecom company
Universal connectivity is probably one of the most pronounced paradigm-shifting trends; half of the world is already connected to the Internet. And right when WiFi becomes the new key requirement in...
Things I wish I knew before starting a fully remote company
Long before moving to California, I was a producer in a 100-people newsroom that was based in Moscow. I also worked with over 40 remote editors and journalists from 17 different countries on a daily...
15 fresh ideas from women who design tech in Silicon Valley
Silicon Valley design pioneers give tips on how to get on board and succeed as a woman in tech; how to design for a broad range of consumers; and how to bring a more diverse crowd of professionals...
Voices: Advice to empower women tech leaders
To celebrate women in tech & innovation, we’ve spoken with three female tech leaders to discover the challenges and rewards of working in the industry Ahead of Wunderdogs’ and AIGA SF’s Women...
Do nonprofits need branding? (quick answer: Duh.)
Nonprofit brands are everywhere. Maybe you’re not contributing to one regularly, but if you’re anything like me (i.e. Millennial Snowflake), nonprofit branding regularly catches your eye. There are...
Strategy tips from the nonprofit sector: don’t be an askhole
What a Silicon Valley startup can learn about leadership, fundraising and communication from a Baltimore non-profit Most people view nonprofits as a very special breed. They have their own set of...
Founder cheat sheet: 15 tips for nailing that pitch
PR, marketing, sales, design, and investing experts share their insights on how to make your pitch truly effective through great storytelling. Last week, for our The Art of the Effective Pitch and...
Five tips to make it as a Silicon Valley designer
Use these principles to build your career working with innovation-driven businesses as Silicon Valley designer After spending a number of years in Silicon Valley, first in early-stage investing and...
How the Lean Approach to startup branding can help you find Market fit
The Lean Startup methodology and Minimum Viable Product (MVP) approach can be applied to more than just quickly building a product. In fact, it works equally well with establishing a strong,...
Four and a half reasons why we rebranded
Branding, and indeed rebranding, is a vital step in the journey of every startup. Like product development, startup branding is the natural process of developing, testing, and readjusting your...
5 Reasons why strong brand strategy will set your business up for success
Did you know that 43% of startups fail because no one wants to buy their product? Let that sink in for a moment. Every year, almost half of the companies that failed do so by making stuff that no...