A bold new brand and website for a fintech search firm and investment fund


Intersection GP


Venture Capital




Brand Strategy and Messaging
Visual Identity


Through long term partnerships, bold vision, leadership of founders, and the breadth and caliber of their network, Intersection is reimagining financial services. It is a retained executive search firm that partners with founders, investors and senior executives to build leadership teams in fintech. Unlike traditional search firms, Intersection targets the fintech industry as a whole rather than solely focused on recruiting for specific functions. In addition, Intersection GP is broadening its reach through its own investment arm that invests in the companies that recruited their candidates in fintech and crypto.

We partnered with Intersection GP to create a new brand and website as they approached the next company milestone.