Mesur.io / Tradeverifyd

Tradeverifyd is a supply chain risk management platform that helps global enterprises anticipate and respond to disruption with confidence. By combining open-source intelligence with customer-provided data, the platform delivers visibility across multi-tier supply chains, enabling businesses to identify risks before they escalate and act decisively when compliance or operational issues arise.

Building the foundation

When we first engaged with Tradeverifyd, the immediate need was clear: establish a strong visual identity and build a new website that positioned them as a credible product company rather than a consulting service. Their existing presence lacked clarity, consistency, and the global, tech-driven posture required to resonate with enterprise customers.

We began by developing a refreshed brand identity, balancing credibility, authority, and approachability, supported by a new website designed in Webflow. The site became their calling card for investors, customers, and conference audiences, featuring updated messaging, product imagery, and clear user journeys that showcased Tradeverifyd as a product-first company.

Expanding the relationship

The success of this initial project quickly highlighted broader needs. As Tradeverifyd grew its sales team and pipeline, it became clear that inconsistent messaging and fragmented materials were holding them back . We transitioned into a retained partnership, expanding our scope to cover:

• Persona-driven messaging frameworks: Tailoring communications to executives, influencers, and operators with clear proof points and value propositions

• Sales enablement: Designing sales decks, one-pagers, and proof-of-value documents with a consistent brand thread across all collateral .

• Conference and event materials: Developing collateral for industry events and tradeshows, from business cards to tri-fold brochures and competitive landscape charts.

• Ongoing marketing support: Blog assets, video concepts, animations, and thought-leadership content to establish topical authority in a competitive space

A long-term partnership

What began as a focused design and website engagement has evolved into a deep, ongoing collaboration. Today, we act as an embedded extension of Tradeverifyd’s team, helping them scale with consistency across every touchpoint: from investor decks to enterprise sales, from digital presence to conference floors.

This relationship ensures that as Tradeverifyd continues to mature toward Series B and beyond, its brand remains aligned, scalable, and credible, reinforcing its role as the trusted partner helping enterprises stay ahead of global supply chain disruption